NASCAR's ALL TIME MOMENTS CD-ROM was an interactive CD with our propritary analytics to track how many people played the disc and what they clicked on.
Official Licensee
4D Card is an official licensee of NASCAR for interactive CD-ROM's. The disc was given away at NASCAR events.
Interface Design
The CD Interface was a custom modeled and rendered 3D track with interactive leader pole. Video's were played the 3D media player.
Interface Design : Video
The All Time Moments CD has tons of video footage. Users click the leader pole to load videos.
Interface Design : Goodies
The CD-ROM also linked to other goodies and offers.
Interface Design : Galleries
NASCAR gave us exclusive photo content too.
CD Analytics
We used our proprietary CD-Analytics Platform "CD-Sense" to track the success of these CD's. We tracked over 300,000 units down to the click.
3D : Vehicle Design
We modeled and design a custom car for 4D that would be the car for all promotional items.
Print Design
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Video With Kenny Wallace
Kenny Wallace was shot on a green screen and we him keyed out for exclusive content the CD-ROM.
Overview
We built the officially licensed NASCAR All TIME MOMENTS CD-ROM. The CD has exclusive NASCAR content including photos, music and videos. The CD was distributed at track to over 300,000 fans which was tracked by our proprietary CD-Analytics Platform.
