OdoClub

Odo_overview

Overview

OdoClub™ is the first personal road miles reward program. It is a cobranded customer loyalty program that dealers offer to there customers. We designed the brand identity, engineered the product and product marketing collateral.

Odo_branding
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Interface Design

We designed a lot of interfaces

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Odo_branding

Brand Identity

OdoClub is a unique concept and needed a powerful mark to help pave the way.

Odo_home

Interface Design

OdoClub has many interfaces, including a flash animated 3D drive through OdoTown. Scroll down through these pages to view more screens.

Odo_drive

Interface Design / Interactive Drive

Members login once a month and take a virtual drive through odotown, a 3d world we developed from scratch.

Odo_admin_dash

Interface Design / Admin Dashboards

From the dashboard view administrators can see imports analytics quick.

Odo_admin_dealership

Interface Design

Odoclub can add new customers easily and have them up and running in minutes.

Odo_ad_builder

Interface Design

OdoClub has a powerful ad builder which includes customized graphics, copy and buttons.

Odo_member_dash

Interface Design : Dashboard

The membership dashboard is the hub of member activity. Members review and redeem offers, send invitations, view alerts and manage miles.

Odo_arch

Application Architecture

OdoClub is a complex product with a proprietary Ad Builder, Ad Serving Engine, Accounting System, 3D Interactive drive and much more.

Odo_software

Software Development

The Odoclub platform presented a unique opportunity to utilize many different technologies to build a robust web platform to launch the first dealer rewards program in the world for the auto industry.

Odo_hardware

Hardware Design

Odoclub uses the latest in multi-tier application serving hardware to ensure the platform is available 24/7 nationwide. Together with security experts, Odoclub employs the latest in security practices to ensure its data is protected and safe from any threats.

Print_1

Print Design

We helped OdoClub design print peices for the initial marketing campaign and pilot stores.

3d_01

3D Modeling / Texture / animation

We modeled, textured, animated and rendered an entire city. Odo Town is an interactive environment where highly targeted ads are presented on the side of trucks, trains, and cranes.

Video_1

Video Production

We shot green screen video of our friend Casie who explains the value of odoclub to future customers. The video was composited into an 3D animated presentation and demo.

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Overview

OdoClub is the first customer loyalty and rewards program that pays consumers to drive. This co-branded application has it all. Animated 3D Flash environment, proprietary ad serving, visual ad builder, and more!

Co Branded

The OdoClub application is designed to empower dealerships. The interface pulls in partner logos and branding to give it a more custom look and feel.

Proprietary Ad Serving

We built a custom ad serving engine that looks at a customers desires and current vehicle to present the most appealing offer the virtual 3D drive. This powerful system works in real time and has a high level of granularity.

Custom Ad Builder

OdoClub gives dealerships the ability to design and publish professional ads in minutes. We created a simple interface that lets administrators load images, modify text, and select the buttons they want the users to click. They can also assign the rewards associated with that action.

3D Odo World

We designed and modeled an entire 3D community that is the stage for the interactive drive. Members log-in once a month to update there odometer and validate their miles. During this drive highly targeted ads and offers are displayed on trucks, trains and cranes. It's pretty awesome.